Same complete platform. Pick the plan that fits your team.
Starter and Pro include the same core LeadLite features. You are choosing team capacity, not buying your way through a feature maze.
Every core feature starts on day one.
The software stays the same. Starter is for up to 3 users. Pro is the next step when more people need access to the same customer system.
No feature gating. CRM, pipelines, conversations, workflows, calendars, forms, payments, reviews, reporting, websites, funnels, and mobile access are part of the core platform on both plans.
The complete platform for a small team.
For solo operators and teams of up to 3 users who want one connected place to manage leads, customers, booking, and follow-up.
Up to 3 users · full core platform.
- All core LeadLite features
- Up to 3 users
- Customer records, CRM, and pipelines
- Calls, messages, calendars, forms, and workflows
- Payments, reviews, reporting, web and mobile access
Keep the same platform as your team grows.
For businesses that have outgrown the three-user Starter limit and need more people working from the same customer system.
More than 3 users · core platform included.
- All core LeadLite features
- Expanded team access beyond 3 users
- Customer records, CRM, and pipelines
- Calls, messages, calendars, forms, and workflows
- Payments, reviews, reporting, web and mobile access
The connected LeadLite core.
One customer record keeps the conversation, opportunity, appointment, payment activity, tasks, and follow-up easier to see and manage.
CRM, contacts, opportunities, and pipelines
Unified email, SMS, calling, and chat
Workflow automation and trigger tools
Calendars, forms, surveys, and lead capture
Websites, funnels, blogs, and templates
Estimates, invoices, payments, and e-signatures
Reputation, reviews, and customer reactivation
Reporting, source tracking, and mobile access
Courses, memberships, and communities
Content, conversation, image, and review AI tools
Add specialized response or booking workflows when they help.
LiteBot and LiteBooker are separate from the $97 and $197 core-plan comparison. Their final packages and utilization terms should live on their own product pages.
Answer and qualify more inquiries.
Starting at
Use LiteBot for common questions, lead intake, booking, follow-up, or another focused conversational workflow.
Collect the details before the appointment.
Starting at
Use guided intake, calculations, uploads, service rules, estimates, calendars, deposits, and next-step routing.
Calling, SMS, email, AI usage, payment processing, and other metered services may be billed separately. See utilization rates →
LeadLite is the software. Wizard is the hands-on layer.
Wizard Web Service can help plan, configure, migrate, train, and manage the system around the way your business works.
Simple answers before you start.
This page should make the software decision clear without turning billing into fine-print archaeology.
Do Starter and Pro have different features?
No. Starter and Pro include the same core LeadLite feature set. Starter is limited to up to 3 users. Pro is for businesses that need more team access.
Are LiteBot and LiteBooker included?
No. LiteBot and LiteBooker are optional add-ons with separate product and utilization terms.
Are calls, texts, and email included in the monthly price?
The platform includes the tools, while metered calling, messaging, email, AI, payment processing, and other usage-based services may be billed separately. Current rates belong on the Utilization page.
Can Wizard set LeadLite up for me?
Yes. Wizard Web Service is the hands-on implementation and management path. LeadLite remains the software product, while Wizard scopes service work separately.
Is there an annual plan or free trial?
Yes. You can start with a free trial, then choose monthly or annual billing. Starter is $97/month or $970/year, and Pro is $197/month or $1,970/year. Annual billing gives you two months free compared with paying month to month for a full year.
Pick the team size. Keep the complete platform.
Start with the connected customer system and add specialized tools only when they help your business move faster.
Want it planned, built, and managed for you? Book a free Wizard consultation →